See What Your Audit Actually Means
Our free audit checks 5 categories with 12+ specific issues. Here is exactly what we find and exactly how we fix each one.
Average Score Across Texas Service Businesses
35% out of 100%
Most businesses are leaving 50-80% of their online potential on the table. The highest we have seen is 56%. Even a score of 50%+ means significant room for improvement.
Business Details
Worth ~35% of score of your total audit score
Phone Not SMS-Enabled
Found in 90% of businesses
The Fix
Set up a free Google Voice number or SMS-enabled business line. Update on GBP + all directories.
Why It Matters
9/10 consumers want to text businesses. No SMS = lost calls to competitors.
Poor Website Hosting
Found in 70% of businesses
The Fix
Migrate to recognized host (SiteGround, WP Engine, LeadConnector). Install SSL, optimize speed.
Why It Matters
Google buries sites it can't identify. Undetected hosts = poor rankings.
No Chat Widget
Found in 85% of businesses
The Fix
Install Tawk.to (free) or GHL built-in chat. Auto-greeting + after-hours auto-responder.
Why It Matters
Chat converts 40% more visitors. Customers expect instant answers.
Not Replying to Reviews
Found in 95% of businesses
The Fix
AI Review Responder drafts professional replies to every review within 24 hours.
Why It Matters
89% of consumers prefer businesses that reply. Google rewards responsiveness.
Techno Stack
Worth ~20% of score of your total audit score
No Google Analytics
Found in 65% of businesses
The Fix
Create GA4 property, install tracking code. Set up events: calls, forms, chat.
Why It Matters
You can't improve what you don't measure. Analytics shows what marketing works.
No Google Tag Manager
Found in 80% of businesses
The Fix
Create GTM container, install snippet. Migrate all tracking codes into GTM.
Why It Matters
GTM lets you add tracking without editing website code. Essential for marketing ops.
No Google Ads Conversion Tracking
Found in 90% of ad spenders
The Fix
Install Ads conversion tag via GTM. Set up call tracking for phone conversions.
Why It Matters
No conversion tracking = 30-50% of ad spend is blind. You don't know what works.
No Meta (Facebook) Pixel
Found in 75% of businesses
The Fix
Create Meta Pixel, install via GTM. Set up retargeting events.
Why It Matters
Meta Pixel enables showing ads to people who already visited your site.
Google Business Profile
Worth ~15% of score of your total audit score
Missing Photos
Found in 60% of profiles
The Fix
Upload 20+ high-quality photos: logo, storefront, team, work examples.
Why It Matters
Profiles with 20+ photos get 2x more views.
Incomplete Services & Categories
Found in 70% of profiles
The Fix
List all services with pricing. Add primary + 3+ secondary categories.
Why It Matters
Missing categories = invisible in those service searches.
Inaccurate Hours
Found in 40% of profiles
The Fix
Set accurate hours including holidays. Enable popular times data.
Why It Matters
Wrong hours = frustrated customers calling after closing.
No Q&A or Products
Found in 85% of profiles
The Fix
Add pre-written Q&A answers. List products/services with descriptions.
Why It Matters
Controls the narrative. Customers see professional, prepared answers.
Directory Listings
Worth ~15% of score of your total audit score
Inconsistent NAP Across 15+ Directories
Found in 85% of businesses
The Fix
Audit and correct Google, Yelp, Facebook, Bing, Apple Maps, YellowPages, Nextdoor, Angi, HomeAdvisor, and 7+ more.
Why It Matters
Inconsistent Name/Address/Phone = Google sees conflicting signals = lower local rankings.
Reputation & Reviews
Worth ~15% of score of your total audit score
Too Few Reviews
Found in Average: 12 reviews
The Fix
Review generation system with direct links, QR codes, automated follow-up.
Why It Matters
Businesses with 50+ reviews get 3x more calls.
Negative Reviews Unanswered
Found in 90% with negatives
The Fix
AI Review Responder generates professional resolution responses within 24 hours.
Why It Matters
30% of customers update their review after a good response. Unaddressed negatives cost you customers.
Which Plan Fixes What?
Every issue maps to a specific plan level. No upsells — just the right fix for your business.
Starter
Fix your reputation foundation. Get more reviews, respond to everything, optimize your Google profile.
- Review reply automation
- Review generation system
- GBP full optimization
- SMS number setup
- Weekly monitoring
- Monthly report
Growth
Everything in Starter + directory cleanup, analytics setup, and tech stack installation.
- Everything in Starter
- Google Analytics + GTM setup
- Meta Pixel installation
- Directory cleanup (15+ platforms)
- Competitor tracking
- Priority support
Pro
Full-service partnership. Chat widget, ad tracking, AI phone agent, custom landing page.
- Everything in Growth
- Chat widget installation
- Google Ads conversion tracking
- AI phone agent
- Custom landing page
- Same-day priority support
Ready to See Your Score?
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